HOW VISTA IS SIMPLIFYING PRIVATE AVIATION
Gone are the days when business jets were used solely by royalty, rock stars and CEOs to travel from one zonal meeting/gig to another.
Stepping on board today is a new breed of private flyer; much younger and tech-savvy than your classic CEO.
Dubai-headquartered Vista Global Holding (Vista) has seen a pivot in the demographic of clients over the last six months, with younger Members joining and a faster turnaround in contract sign-ups as clients look for an effective, global Membership solution to fly immediately.
In a response to these evolving client needs, the world’s largest on-demand provider devised a new product line-up to enable the streamlining of its global subscription offerings across its market-leading VistaJet and XO brands.
VistaJet VJ25 is VistaJet’s new agile membership for high-quality, low-frequency travel. An evolution and simplification of Vista’s offerings, VJ125 reaffirm Vista’s commitment to offering a full suite of flexible solutions for all Members across VistaJet and XO. Client’s rapidly changing needs led to Vista optimising its membership structure accordingly. Meanwhile, the XO Membership and innovative all-access deposit membership has also been streamlined.
Major achievements: Sales across VistaJet’s subscription Program have reached all-time highs.
Dubai-headquartered Vista Global Holding (Vista) has seen a pivot in the demographic of clients over the last six months.
“The VJ25 membership is ideal for anyone looking for the iconic VistaJet service with minimum commitment, while the streamlined XO Membership delivers the most advanced digital service with instantly bookable flights,” commented Thomas Flohr, Vista’s Founder and Chairman. “We believe that these new flexible products will allow even more Members to enjoy our services on the renowned Vista Members’ fleet of over 350 aircraft — to provide the most innovative and advanced flying solutions at the very best value to every client around the world.”
Of course, an influx of new clients at a time when the industry is enjoying a surge after the pandemic means increased revenue, with Vista being no exception. In line with a 43% membership growth is Vista’s record sales for the first half of 2022. Sales across VistaJet’s subscription Program also reached all-time highs – a 25% YoY increase in VistaJet Members has driven a 76% growth in gross Program hours sold during H1 2022 year-on-year and 27% higher than pre-pandemic full year 2019.
Increased sales: An influx of new clients at a time when the industry is enjoying a surge after the pandemic means increased revenue,
Business in the Middle East saw VistaJet’s subscription Program’s gross hours sold increase by 60%, and regionally, Saudi saw the largest increase in the number of VistaJet flights with an 81% increase.
To cap a successful year, Vista completed two acquisitions that added over 100 aircraft during the first q1/22. Vista’s clients now have access to a members’ fleet of over 350 aircraft and access to over 2,100 alliance jets.